Crafting Excellence
FLORENCE
A coffee table book that celebrates the timeless values and extraordinary people behind Florentine high-craftsmanship Excellence.
CRAFTING EXCELLENCE, FLORENCE
What makes true Excellence? An index of timeless values, experiences, memories, and reflections, accompanied by stunning photographs and tales of Beauty featuring extraordinary Florentine makers, with whom I have had the privilege to cross paths in recent years.
Details:
Typology: Essay / Coffee table book / Photobook / Decorative book
Language: double language, Italian and English
Editor: Edifir Edizioni, Firenze
Author: Francesca Polizzi
Contributors: Marco Provinciali, Francesco Sani
Photography: Francesca Basili, Nicco Leone
Founders presale: ended on June 15th 2024
Community presale -10% : from June 15th to July 15th 2024
Distribution: from July 2024
Get your Copy
The COMMUNITY PRESALE
ended on July 15th
featuring a selection of wonderful florentine makers:
Ruffino 1877, Antico Setificio Fiorentino, Loretta Caponi, Mazzanti Piume, Cornici Maselli, Fratelli Traversari, Paris Andrews, Ippogrifo Stampe d’Arte, Zouganista, Paolo Penko, Leonardo Firenze, Federica Tessari, Aquaflor, Brandimarte, Fornace Masini, Liverano & Liverano, Vivian Saskia Wittmer, Elena Matei x The St. Regis Florence, AtelierGK.
The COMMUNITY PRESALE
ended on July 15th
“Each of us is called upon to play our part in transferring into the future that exquisitely human ability to shape Beauty, avoiding the dispersion of the immense heritage that is preserved and protected by the minds and hands of today's Masters.”
― Chapter XXIV - Excellence is Future
What makes TRUE excellence?
Through a mosaic of experiences, memories, quotations, and reflections...
…I have attempted to recount a real, tangible, and exquisitely contemporary world in which enlightened masters and artisans, still capable of feeling and inspiring wonder, create Beauty through gentle gestures and creative thought, as true protagonists of a market at the top of the luxury pyramid. In the chapters of 'Crafting Excellence', I tried my best to give back to them the enrichment they have gifted me over years of mutual support, and share this precious knowledge with international readers around the world; in the hope that new synergies, awareness, and opportunities to celebrate together this inviolable treasure of ours that we call 'Excellence' may arise from an inspiring reading.
The Launch Event
A SUMMER CELEBRATION OVER THE CHIANTI VINEYARDS
July 11th 2024 | Poggio Casciano Ruffino Estate, Chianti
On Thursday 11 July 2024, in the sublime setting of the Poggio Casciano Ruffino Estate in Chianti, the book 'Crafting Excellence' was officially launched to press and partners.
Enveloped in a thousand emotions, we gathered with the friends, partners, press members and craftspeople who have made 'Crafting Excellence' possible; we enjoyed the magical summer sunset over the vineyards, sipping Ruffino 1877 wine and leafing through the freshly printed pages. The voices of cicadas and the summer breeze mingled with the clink of glasses toasting in front of the enchanting Chianti hills.
