On Thursday 11 July 2024, in the sublime setting of the Poggio Casciano Estate in Chianti, my book 'Crafting Excellence' was officially launched.

Enveloped in a thousand emotions, we gathered with the friends, partners, and craftspeople who have made 'Crafting Excellence' possible; we enjoyed the magical summer sunset over the vineyards, sipping Ruffino 1877 wine and leafing through the freshly printed pages. The voices of cicadas and the summer breeze mingled with the clink of glasses toasting in front of the enchanting Chianti hills.

On September 30th 2023, in the sublime frame of Palazzo Portinari Salviati in Florence, I organised the first edition of 'Symposium' by SprazzDiBellezza.

A private, intimate, beautiful experience shared with just a few people, with whom I am bonded by the, almost obsessed, desire for living immersed in Beauty and making life a work of art!.

Surrounded by a unique exhibition of works from the Florentine ateliers Cornici Maselli , Mosaici Traversari and Paolo Penko, with a glass in one hand and a 'cantuccio' in the other, wearing their best attire, guests bonded with each other, living an extra-ordinary immersive experience and strengthening this valuable community.

The Westin Excelsior Hotel, living witness of the sweet “Dolce Vita” of Via Veneto and the Turin-based maison of timeless perfumes Tonatto, created a sublime olfactory gallery that retraces a century of iconic cinema and makes it a whole new experience by making us 'feel' the smell of those scenes in the iconic lobby of the Roman Hotel!

This opening event was a true homage to the past grandeur, inviting guests to indulge in the sights, scents, tastes, and sounds of a bygone era we are all nostalgic about, ensuring that the spirit of the “Dolce Vita” lives on within the walls of the Excelsior Hotel.

The name of Gabriele Maselli is just as known as Via d’ Ginori, the street in which his father, Paolo, founded the bottega in 1955: just name "Il Maselli" and any Florentine would start daydreaming and telling about how his/her family keeps one of Maselli’s wooden frames in their livingroom.

Let me tell you a story..
”Once upon a time, it is said around the year 1000, during the domination of the Moors in Sicily, a beautiful girl lived in the Arab quarter of Kalsa (in the heart of Palermo). She dedicated her days to the care of her beloved plants. One day, from the top of her lush balcony, her beauty was noticed by a Moor who was passing by. As soon as he saw her, he did not hesitate for a moment to declare his love for her. The girl, struck by this declaration, returned the Moor's sentiment with passion, yet, dear readers, as often happens in tales of romance, their story, which began with such ardor, was destined for a short life..